UK Rapper and Producer, Jevon continues his journey of Brazilian x UK fusion! Inspired by the percussion of The Neptunes and Pharrell, the single is an ode to the late 2000s and the visuals of ‘Beautiful’ by Pharrell & Snoop Dogg, with both videos being created in Rio De Janeiro.
This new piece see's Jevon lyrically tackle the negative connotations of “ghetto”, particularly when directed at women. Delivering his powerful bars over one of his very own productions, 'Ghetto Cinderella', see's Jevon in fine form once again, and there is no doubt that this one will be getting love.
Huge props must be sent out to Santi Dulce and Rafael Câmara for creating this dope visual from Jevon's journey of self-discovery and exploration of music and heritage in Brazil.
Check it out below.