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NEW: @AdidasOriginals campaign featuring @YoungThug, @21Savage, @PlayboiCarti and more. [#OriginalisNeverFinished]

August 13, 2017

Adidas have finally released their third chapter of the Adidas Original campaign : Original Is Never Finished, I am pretty sure everyone knows at least 3 names of celebrities featured in the video - Adidas have really pushed the boat with this one. Their closest competition Nike, usually turn to athletes to feature in campaigns, which Adidas have also done in the past. However, the latest campaign features rappers and a reality TV star who has been captivating a wide audience alongside her family for years.

Adidas once again show off their originality to feature Young Thug and two new school nappers, 21 Savage and Playboi Carti. This comes at a perfect time for all three rappers; Young Thug and 21 Savage have recently dropped albums 'Beautiful Thugger Girls' and 'ISSA'. Then Playboi Carti has been swimming in success with his hit record 'Magnolia' which has also just turned platinum.


The rap trio were not the only ones featured in this campaign, Adidas also called up on Kendall Jenner and NBA star James Harden. You can watch the full campaign clip below.



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